Marketing specialist

Overview

Languages

English

Education

• Bachelor’s degree
• or equivalent experience

Experience

2 years to less than 3 years

Hybrid

Work must be completed both in person and remotely.

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Green job – Help

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The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

Work setting

• Advertising, marketing and public relations agency
• Post-secondary educational institution
• Arts and culture
• Event producer

Responsibilities

Tasks

• Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
• Conduct comparative research on marketing strategies for industrial and commercial products
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Develop feasibility studies
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database
• Consult with clients after sale to provide ongoing support
• Develop marketing and communication plans
• Develop and implement marketing strategies

Experience and specialization

Computer and technology knowledge

• Social Media

Area of work experience

• Marketing

Area of specialization

• Digital media

Additional information

Security and safety

• Criminal record check

Work conditions and physical capabilities

• Tight deadlines
• Fast-paced environment
• Attention to detail

Own tools/equipment

• Computer
• Internet access

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Organized
• Team player
• Dependability

Benefits

Health benefits

• Dental plan
• Disability benefits
• Health care plan
• Paramedical services coverage
• Vision care benefits

Financial benefits

• Group insurance benefits

Long term benefits

• Maternity and parental benefits

Other benefits

• Paid time off (volunteering or personal days)
• Team building opportunities
• Wellness program